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Happy Friday!
On Monday I told you about Alex and Dana, a couple who closed on a niche therapy practice serving adults with developmental disabilities, survived six moments where the deal nearly died, and spent less than $50K of their own money to do it…
All while caring for a newborn.
Today, you’ll learn how they did it, and hear their biggest takeaways from the deal. 👇


Rodrigo bought a $1.25M mechanic shop and is on track for 250% ROI in year one after joining Acquisition Ace.
“It was everything... you can have all the tools there. You have all the information. We have all the calls. We have people to rely on, ask questions if we need to. Everything is there. Now it’s on you if you want to achieve something with that... Without it, I wouldn’t be here.”

He went from running a Turo car rental business to owning a 32-year-old mechanic shop with clean books and strong cash flow.
👉 Want access to all the tools, calls, and people you need to succeed? Book a call with our team here.

“If you don’t believe you can do this, you’ll only get as far as your mind will let you.”
That’s what Dana told me after closing a deal that hit six separate breaking points before finally crossing the finish line on Halloween.

3 key takeaways from our conversation
1. A personal introduction beats a faceless LOI every time
The listing had 140 information requests and 30-40 seller calls scheduled.
Alex and Dana submitted a photo, their backstory, a family logo, and a genuine explanation of why they were the right buyers alongside their financials…
And just from those actions, the sellers were sold from the start.
2. When one bank says no, call another
Their broker told them the lender he recommended was “arguably the best in America.”
That lender said the deal couldn’t be done.
Alex and Dana got on the phone Monday morning and found two banks willing to fund it by the end of the day.
(Alex and Dana found their investor through the Acquisition Ace investor network, without which the deal wouldn’t have happened. Inside Acquisition Ace, members get access to that same network. If you’d like to be part of our community of deal makers and get world-class support throughout the process, book a call with our team here to see if it’s right for you.)
3. Last-minute problems are renegotiation opportunities
One week before closing, they discovered revenue was down $100K from projections.
Instead of walking away, they renegotiated the price down $400K and structured a forgivable seller note that protects them if performance targets aren’t met.

This week’s action item
Before your next LOI, spend 30 minutes putting together a one-page buyer introduction, sharing:
Who you are
Your background
Why you want to buy a business
What you’d bring to this specific one
And find ways to personalize it
To hear the full story of how Alex and Dana navigated six near-death moments to close this deal…
Watch our full interview here.
P.S. Alex and Dana said two things made the biggest difference: the coaches who helped them navigate every obstacle, and the investor network that made the financing possible.
(And you can get access to both those things, too, inside the Acquisition Ace community.)
If you want access to the same support…
👉 Book a call with our team to see how Acquisition Ace could help you buy your first business.

![]() | Onward, Ben Kelly PS: Check out our latest YouTube video. We reveal how one entrepreneur built a multi-million dollar pool company from scratch with no industry experience. |

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